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The Million Dollar Idea
Filmed by Dave Rush
Produced by Mark Jeffreys
Filmed and Produced in 2017
The Story of the Chatterbait
The creation of the Chatterbait. From the beginning to the winning, the 20FT DEEP crew gives you the insight on the untold story of how this lure went from a quiet idea, to a multi-million dollar product in the bass fishing industry. How did this happen?
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